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WHAT WE STAND FOR

At the very core of DOUBLÉ-STANDARD rests a philosophy that celebrates every unique individual.

We support diversity and inclusion, and we envision a world that fully embraces freedom of expression.

Our fashion street watch stands proudly as the standard for those bold enough to break the mold, the trendsetters, the rule-breakers, and the unapologetically authentic.


We reject the notion of convention. One standard doesn’t exist.